THE 14TH FEBRUARY

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I love it when people say that they dislike Valentine’s Day. Except I don’t love it. I hate it. Particularly when the same people scrutinising its sentiment also celebrate Christmas, Easter, a Friday or even their uncle’s Bah Mitzvah in the only way they know how: with presents, alcohol and too much food.

So what’s the problem with celebrating love in much the same way?

They complain about shop windows, overpriced goods and the pressure to buy. But the same humans, come December 1st, turn into elves themselves, donning Christmas jumpers, drinking too much whiskey and tucking into overpriced Christmas cheese. And I’m pretty sure they ain’t celebrating Jesus’ birthday. They just enjoy the time of year. They like investing time in family – until Uncle Toby drinks too much wine and tells you about that time he and Aunt Sheila did the dirty in the back of your family car – and they get stuck in.

But they come to a halt on love day.

They grimace, they denounce their involvement and shy away from card buying and gift giving.

But why?

The ‘I show you every day’ sentiment doesn’t wash with me. That’s nice and all and I really appreciate being spooned to the point I think I might suffocate on a nightly basis, but why is it such a hardship for you to show me just that little bit more on one day of the year? Yes, card shops relish in this time of year. But they also exploit our warm hearts at many other times throughout the calendar months; so what’s new? You know as well as I do that we’re exploited by big retailers on pretty much a daily basis, but if you really want to roll with that excuse? Then use your hands and make a card, squeeze them extra tightly or cook them a nice meal. Nobody ever said you had to actually buy something.

I think that hating on Valentine’s Day is a little ‘on trend’ but the question I’m asking is: when did love go out of fashion? In a world that can be bleak and a little bit scary, why wouldn’t we take any opportunity we can to celebrate something positive and tell those who we love that we don’t know where we’d be without them and spoil those who most deserve it?

Basically, I don’t care if it’s not really your thing. In fact, let it glide past you for all I care. But don’t shout your mouth off about how much you hate it, because Valentine’s Day can be whatever you want it to be. Make a crappy card, treat them to a homemade red velvet, sit on the sofa with snacks and a good film or just don’t fart on their leg for the next 24hrs. Whatever love is to you, celebrate that in the best way you can.

The 14th February might not mean much to you, but to someone who needs a little loving (i.e. everybody at one point or other), it can mean a heck of a lot.

Have a good one love bunnies.

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